A pamphlet or brochure is a type of small magazine that contains pictures and information about a product or company. It is used as a tool in advertising and marketing and is one of several ways of promotion used to introduce a company into the world and make it available to potential customers.
They are part of the corporate identity of a company, they influence the way a company is seen and understood in the eyes of regular people.

As well as the leaflets, which are important advertising tools because they reach a massive amount of people. It is also important their function as a way of identification of a company, since the brochures are designed following the same approach they will become a symbol for a particular company. If you follow the same style in all your brochures, your potential customers will unconsciously identify and recognize the graphic design of the brochure in your company instantly.